Welcome to AVCA - the American Volleyball Coaches Association

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Media MVP
by Shelly Harper, Sharper Media

Media MVP is written by Shelly Harper of Sharper Media who was hired in July 2002 as the media consultant for the AVCA and its members. Harper has more than 20 years of experience in sports television and her broad background in this field can be read at www.sharpermedia.net. Harper can be reached at 936-582-2256 or via e-mail at shelly@sharpermedia.net if you have a question and wish to utilize her expertise in this area.

March 2004 - Share the Passion
February 2004 - Cable vs. Broadcast Networks
January 2004 - Dealing with Local Media
December 2003 - Sports Rights Fees and Ratings Decline
November 2003 - Recent Changes for Sports Television Networks
October 2003 - Importance of the Media
September 2003 - Television and Advertising Speak
August 2003 - Local Media Redux
July 2003 - New Technology Aforded by the Internet
June 2003 - Creating Media Demand - Working with Your SID
May 2003 - Creating Media Demand for Your Program