We are the American Volleyball Coaches Association.

Our mission is to advance the sport of volleyball with AVCA coaches at the epicenter of leadership, advocacy, and professional development. Our membership includes over 9,000 members made up of collegiate, professional, high school, club, and youth volleyball coaches primarily in the United States. We represent women's volleyball, men's volleyball, and beach volleyball coaches, and work to increase exposure and recognition for the sport of volleyball as a whole.

AVCA Full Color Corporate resize

Color Palette

These are the colors (and corresponding hex codes) that are used in AVCA Branding

HEX: #0073D4
PMS: 3005 C

Hex: #002443
PMS: 289 C

Hex: #FF4545
PMS: Warm Red C

Logo Use

For use on white or light backgrounds:

AVCA Full Color Corporate resize

Primary Full Color

AVCA One Color Corporate resize

Primary One Color

For use on dark backgrounds:

Reverse Full Color 1

Reversed Full Color 1

Reversed Full Color 2

Reversed Full Color 2

Reversed One Color - White

Reversed One Color

Secondary logo variations that can be utilized under same color parameters as above:

Secondary Full Color

Secondary Full Color


Secondary Simplified


Use this example as a guide for styling text.

Proxima Nova is our primary typeface. Use it for headlines, subheads, call outs, and body text.

Arial Nova & Arial are acceptable alternatives when Proxima Nova is not available.

Proxima Nova Bold
(Sentence Case or ALL CAPS)

Proxima Nova
(Sentence Case)

Calls to Action

Pill shape buttons with words as CTA.

Image Inspiration

Images on AVCA materials should primarily be action shots of coaches and athletes. Preferred photos will not have overly busy backgrounds. Headshots/roster photos should be avoided where possible. Overall image selection should be representative of the diversity of volleyball (women, men, beach) at all levels as well as the diversity of our community (gender and ethnicity).

AVCA Award Logos

All America

AVCA All America

Includes general and discipline/division specific logos.

Best & Brightest

AVCA Best & Brightest

Coaches 4 Coaches

AVCA Coaches 4 Coaches

High Risers

AVCA High Risers

AVCA Full Color Corporate resize

AVCA/MaxPreps Player of the Week


AVCA Phenom

Team Academic

AVCA Team Academic

Includes general and Honor Roll logos.

Top Flight

AVCA Top Flight

30 Under Thirty

AVCA 30 Under Thirty

Includes general and level specific logos.