Building a Brand

Building a Brand on social media whether you are a club owner, coach, college coach or a player is vital in these times. Understanding the purpose of how each social platform works and how to create content to build a brand is crucial to being successful. Building a brand allows you to control the narrative, own your story, connect directly with your audience & own the data and create a community to scale other endeavors whether that's to increase numbers in your club, attract better talent to your program, helping athletes be recruited, and NIL. During this seminar, Kara will be covering the following topics:

  • Which Social Platforms are a MUST
  • How to Build a Content Machine
  • How to Create Engaging Content
  • Creating Exposure for Athletes
  • Building a Brand for Coaches
  • Tools for Sourcing Creative Content

This content is an exclusive benefit for American Volleyball Coaches Association Members. If you’re a member, and you’ll get immediate access.

If you’re not yet a member, you’ll be interested to know that joining not only gives you access to top-notch resources like this one, but also eligibility for awards for coaches, teams, and athletes, inclusion in the member directory, access to year-round educational content, discounts to AVCA events and on AVCA products and so much more.